Don Yaeger

Author of 9 New York Times Best Sellers

Yaeger, Don

Author of 9 New York Times Best Sellers
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    ABOUT

    TOPICS

    TESTIMONIALS

    About Don Yaeger

    As an award-winning keynote speaker, business leadership coach, an eight-time New York Times Best-selling author and longtime Associate Editor for Sports Illustrated, Don Yaeger has fashioned a career as one of America’s most provocative thought leaders. As a speaker, he has worked with audiences as diverse as Fortune 500 companies and cancer survivor groups, where he shares his personal story.

    He is primarily sought to discuss lessons on achieving Greatness, learned from first-hand experiences with some of the greatest sports legends in the world.

    Additionally, Don has been retained by companies and organizations to coach their leaders, management teams and employees on building a culture of greatness by looking at Great Teams in sports and discerning the business lessons we can learn from them.

    Throughout his writing career, Don has developed a reputation as a world-class storyteller and has been invited as a guest to every major talk show – from Oprah to Nightline, from CNN to Good Morning America.

    Yaeger began his career as a reporter for the San Antonio Light where he rose through the ranks to pen investigative features for the daily. He later moved on to the Dallas Morning News. Following his stint in Dallas, Yaeger worked as a political editor for the Florida Times-Union.

    After four years, he decided to dedicate himself to the pursuit of writing books. Yaeger’s first book, Undue Process: The NCAA’s Injustice For All, was published in 1990. In the 22 years since, he has penned 23 more books, including 9 New York Times Best-sellers.

    What Makes the Great Ones Great

    As a New York Times best-selling author and Sports Illustrated Associate Editor, Don has had the opportunity to spend time with some of the greatest winners in the world of sports. Using these rich, personal accounts gathered from more than 20 years of interviews with legends like Walter Payton, Jimmy Connors, Dot Richardson, Shaquille O’Neal, Michael Jordan, John Wooden, Pat Riley, and Dale Brown, Don has distilled “Sixteen Consistent Characteristics of Greatness”.

    Turning Adversity into Advantage

    Don, a cancer survivor, relates stories and lessons taken from those who have encountered great challenges and become better, not in spite of them, but because of them. In this speech, he reminds his audience that adversity is one of the most potent forces in life – it can build you up or tear you down. Your reaction to adversity – big or small – shapes your character, clarifies your priorities and defines your path. And, as described in this speech, it can fuel your greatness. He has discussed this subject with athletes and entertainers like Tim McGraw, who watched his father lose a battle with brain cancer. McGraw’s experience preceded the release of the monster hit, “Live Like You Were Dying.”

    Testimonials

    “My time with Don Yaeger is always both a treat and intellectually stimulating.”
    – John Wooden, Legendary UCLA Coach and winner of National championships


    “Don has a great ability to highlight positive business and personal attributes through his extensive first-hand experiences with key American and International sports figures. His stories contain both humor and pathos, and his presentation style immediately brings the whole audience into the moment.”
    – Richard Thornton, Area Director, Kronos, Inc.


    “Don is always an enjoyable and thought-provoking speaker for our students. He is consistently one of the best speakers on our conference program who “creates a buzz” for our attendees by bringing his interesting and often unique perspectives to the industry of sports.”
    – Dr. Aubrey Kent, Sports Management Program Director, Florida State University


    “Don Yaeger has a presence about him that leaves you inspired…”
    – Dale Brown, former Basketball Coach, Louisiana State University


    “He may be a sports writer, but he should be a speech writer. Don Yaeger is as polished with the spoken word as he is with the written. His speeches transcend age and gender. School kids and Fortune 500 executives will learn similar lessons about life told in poignant and humorous anecdotes from Don’s personal experiences from his years at SI and as a best-selling author.”
    – Brian Lash, CEO, Target Companies