Curt Steinhorst

Thriving in the Age of Distraction

For the first time in history, we live in a world without any barriers to connection or communication.  This has fundamentally altered the way people work, engage, communicate, and relate to one another.  The same technology that simplifies processes compromises our focus and makes it ever more difficult to reach increasingly distracted customers.  Attention resources have never been more competed over, or more depleted.   We are asked to process four times the information that Americans dealt with in 1986, but with less space and time to actually think. Advertisements, alerts, emails, constant notifications—no wonder the average American struggles to make it three minutes without being interrupted!

In this intensely practical and informative speech, Curt Steinhorst discusses the great challenges we face in a constantly-connected world.  He pulls back the curtain to reveal: How did we get here?  How deep does this distraction issue go?  And where do we go from here?

Reaching the Distracted Customer

Today’s buyer is harder to reach than ever, and even harder to keep. Their attention drives their decision-making, and that attention is ever more divided.  To effectively reach them, marketers must radically alter their strategies. Your customer’s brain been rewired.  What does that mean for your sales techniques?

In this market-focused speech, Curt Steinhorst answers: What counterintuitive communication methods can you use to surprise and delight clients who have had everything thrown at them? What shifts in behavior and expectations must you conform to before you have any chance of reaching them?  How can you leverage your customer’s distracted state to communicate more effectively with them?

Becoming a Focus-Wise Leader

Since most organizations today are passively going the way of distraction, the few who wake up to the gravity of the situation and learn how to take control of their attention will see their value in the marketplace multiplied.  You set the example for how to manage your attention in the workplace. You’re also in charge of figuring out how to reach your distracted customer. This speech is directed toward leaders who watch as their bottom lines and employee engagement are negatively impacted by the always-distracted workforce.

In this leader-focused speech, Curt Steinhorst answers: How can you communicate with your team to create a focused environment at work? And how can you help your organization truly stand out from the noise?  What can you do to more effectively manage the rising demands on your own attention?

Smarter Communication in the Age of Distraction

With communication barriers removed, the demands on today’s employees have never been greater.  Unfortunately, the vast majority of today’s organizations are upholding values, setting expectations, and relying on processes that actually contribute to the noise, stifling the productivity they are trying to create. The results are costly: 70% of today’s workforce is disengaged from their work. That’s dire, but it also means there’s a huge opportunity for your team if you fix the problem from the inside out.

In this team-focused speech, Curt Steinhorst answers: How do you create organizational habits for open communication and highly-focused work?  How do you create environments and processes that actually bolster your capacity for focus rather than harm it?  How do you engage with emerging technology without letting it exploit you?

Crossing the Generational Divide

For the first time in world history, four distinctly different generations are working side by side. Each of these four generations (Matures, Baby Boomers, Generation X, and Gen Y) is guided by a different set of values, beliefs, and expectations. In Crossing the Generational Divide, Curt entertainingly reveals each generation’s preferences and priorities to highlight what they bring to the workforce—and how to build on their common ground. Curt then shares The Center for Generational Kinetics’ frontline-tested process which participants can immediately rely on to lead a culture of cross-generation communication, innovation, engagement, teamwork, and performance. Filled with surprising statistics, step-by-step strategies, and laugh-out-loud stories, attendees leave this presentation prepared to make their multigenerational workforce a competitive advantage.

Testimonials

“Curt’s ability to command the undivided attention of the room is second to none. For someone who claims that attention is the heart of communication, he really lives up to his message on stage.”
– CEO, NTT DATA

“If you’re looking for someone who can equip your people to better focus in today’s work environment and do so while keeping them entertained and engaged, look no further than Curt. He made us think, he kept us laughing, and we left knowing how to improve our lives by reclaiming our attention.”
– President/CEO, Aspen Ski Company

“I applied his specific focus strategies to block all the ‘noise’ out and focus. I found myself sharing with everyone in my office.”
– Chapter President, HSMAI, DFW

“No workforce issue is more important to address than the challenge of digital distractions. Curt speaks to this issue with impressive knowledge and expertise, through a uniquely engaging and thought-provoking style. What most impressed me was the attention he gave to customizing his message for the specific needs of our industry.”
– President, Training Industry, Inc.